1. What are the author's main points in the article?
Companies who want consumers to go green should use peer pressure, not just ethical reasoning.
2. Do you think you would be more affected by peer pressuring advertisements than advertisements promoting green?
Advertisements need to have a good balance. Peer pressure is definitely a good motivator and it shows consumers that they will not be the only person not participating. I'm not sure what would be worse, being the only person to participate or the only person to not participate.
3. Give a personal story of you buying a product because of its environmental design.
My mom and I recently bought environmentally friendly light bulbs to put in our kitchen. Part of it was because they are environmentally friendly but most of it was because it means we will not have to change the bulbs as often. Another thing that factored into it is that my grandparents recently put the same bulbs in their house.
4. Give specific examples of products becoming environment-friendly.
Household cleaning item recently started to come concentrated from some companies. You can use the same squirt bottle and just add water. This helps cut down on the amount of plastic used. Cars are also focusing on becoming more environmentally friendly with hybrids and electric cars and even normal cars focusing on having better gas milage.
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